Cognitive Biases: The Hidden Filters Shaping Our Choices

Cognitive Biases: The Hidden Filters Shaping Our Choices

Cognitive Biases: The Hidden Filters Shaping Our Choices Every day, we make countless decisions, big and small. From choosing what to wear to determining business strategies, we believe these choices are grounded in logic and reason. However, our decisions are shaped...
Why We’re Less Rational Than We Think

Why We’re Less Rational Than We Think

The Hidden Driver of Our Decisions: Why We’re Less Rational Than We Think We consider ourselves rational beings, carefully weighing our options before making decisions. We pride ourselves on analysing, planning, and executing thoughtful choices. But what if most...
Work Less, Achieve More: The Business Value of Creative Breaks

Work Less, Achieve More: The Business Value of Creative Breaks

Work Less, Achieve More: The Business Value of Creative Breaks As a consultant, I’m always interested in giving results-oriented advice. One of the most overlooked strategies for success I see in entrepreneurs is the need for more personal time spent on...
Why B2B New Business is crucial and How you can achieve It

Why B2B New Business is crucial and How you can achieve It

This is a concise summary of the comprehensive white paper we wrote on the subject. You can download the complete white paper for free at the bottom of this blog. In the dynamic world of B2B, stagnation is synonymous with decline. For companies looking to grow and...
Defining Your Fitness Function for Exponential Growth

Defining Your Fitness Function for Exponential Growth

Defining Your Fitness Function for Exponential Growth Imagine knowing exactly where to channel your energy for maximum impact. Picture focusing on the specific actions that will drive your success, tailored to your unique goals and standards. This is the essence of...
Embracing the Infinite Game in B2B Sales

Embracing the Infinite Game in B2B Sales

: Embracing the Infinite Game in B2B Sales Imagine a game whose primary goal isn’t to win but to keep playing and evolving. This isn’t just a whimsical idea but a profound strategy in the world of business. It’s the difference between finite and infinite...